Instagram is a highly visual social media network. Every post on Instagram is either a video or an image. Instagram stickers are a powerful feature on Instagram, but many brands are ignoring them. Don’t think stickers only give your post a mere aesthetic view. Using suitable Instagram stickers at the perfect time will make your post more fun. It also helps to achieve your marketing goals, reach new audiences, and drive sales for your business. Instagram stickers will open up the gateway for brands to be creative on this platform. Keep reading this article to know about Instagram stickers.
What Are Instagram Stickers?
First of all, Instagram stickers are a graphic design; you can add this to your videos and photos. You can improve your images and videos by adding sticker designs to them. Instagram stickers are essential for posts, reels and Instagram stories. You can show your emotions with the help of stickers and produce in the form of designs. These Instagram stickers are everything like a bunch of followers, lightning bolts, fireworks, express feelings, etc. Besides, you can also make polls and ask questions with Instagram stickers.
Additionally, You can create your own stickers or get packs from Influencers to make official Instagram stickers. Many brands are creating their own stickers, and it is one of the marketing strategies. So, using the perfect sticker for your Instagram post is good.
How To Add Stickers On Instagram Posts
Stickers are an excellent idea for creators to make content more engaging and boost the chances of audiences interacting with your video. All know Instagram algorithms prioritize interaction and engagement for video. Cute Instagram stickers are one of the finest ways for startups to expand brand awareness. Instagram stickers help grab your follower’s attention in a fun way. You can showcase your creativity by using Instagram stickers on your post Despite this, you must become more familiar with adding stickers to your Instagram post.
Here’s how to use stickers on Instagram:
- Open the Instagram app on your phone and tap the plus ” +” icon.
- From the available menu, like the story, reel, live, and post. Choose one of these to film a video.
- Press and hold the record button to shoot new clips or upload videos from your phone gallery by tapping on the camera square icon at the bottom left corner of your screen.
- After filming or uploading all clips, press the “Stickers” option at the top-right corner of the editing screen. A popup menu will appear with a bunch of stickers to select for your post.
- You can see different types of stickers and scroll down to find more stickers. After adding stickers, you can position them anywhere on the screen by pressing and dragging them.
Why Should You Use Instagram Stickers?
Stickers can make your video more engaging and exciting for your audience. They can even raise the opportunity to drive traffic to your website, and also you can add direct links using stickers. This can help to drive more profile visits for your account. Stickers will help sell your products or services, but you must use the suitable sticker strategically. The algorithm will prioritize more interactive and engaging content. You can use hashtag stickers to find users about your content even though they don’t follow you.
Different Types Of Instagram Stickers
Instagram stickers come in various forms and are kept updated frequently on social media networks. Therefore, finding an accurate number and type of stickers takes work. This way can help you to produce engaging and attractive videos for your potential audience. Here’s a list of the main types of stickers frequently used on Instagram. Select the right one to fit your content and help engage with your audience.
You can tag your location in your Instagram posts and use location stickers in your stories. Your Instagram post will get featured in the user’s home feed for the location that you give. Later, users who search for that location on Instagram will have the chance to see and engage with your post. On the other hand, If you use location stickers for your post, it can increase your profile reach. Due to this, users who don’t follow you on Instagram can also see your post. You can use location stickers to drive traffic to a specific location, such as restaurants, physical stores, beauty shops or meetings. If you are going to run an event, then a location sticker is a great idea to drive traffic for your event. In advance, you can share a location sticker in your Instagram post to inform people about your event location.
Hashtag stickers are similar to location stickers. You can tag your Instagram post using a hashtag sticker; when people search for that hashtag, they can view your post on Instagram. Hashtag stickers are perfect for those who have their own branded hashtag. If Instagram users click on particular hashtags, they can see all your other posts that have been tagged to that hashtags. This will help the users to engage with more relatable content they search for.
GIF stickers are perfect for highly attracting audience attention. It allows you to demonstrate your brand. GIFs are more comfortable for giving expressions, and emotions, making a fun story and interesting on your post. Making custom GIFs is the best way to enhance your brand awareness and help to share engaging content to hook up with your audience. But you can’t create GIFs using Instagram, so you need to use any other app to make GIFs for your Instagram post. Instagram users can search for and use your GIFs in their stories. GIFs are the best idea when you use Call to action on your post. You add an arrow pointing where users want to click or create GIFs that display “Link in your bio”.
Poll Stickers And Emoji Sliders
Polls are interactive stickers, it is one of the finest ways to receive engagement and also user opinions about your post or brand. They allow you to make a question with specific answers like yes or no, that the audience can tap to send their opinion. These stickers are helpful if you need to know about your potential audiences. You can use polls to detect what users think of your products or services, what they are really interested in from your brand, or entertain users. It is fun when you run a quiz; these stickers are like that.
Using poll stickers, you can ask questions to the users and get answers from them by the two choices you have given. You can use emoji slider features similar to poll stickers, ask questions to the users, and they will reply with a slide. However, users must drag emojis left or right to answer, and there is no alternative answer. Adding a poll sticker or emoji slider in your post can help to get user interaction. Getting more engagement for your post increases the chances for organic reach.
Unlike polls, question stickers help to let your followers ask the questions. In other words, it is up to your followers to decide(they might ask questions or leave it). Question stickers are good for doing a Q&A; people can ask questions about your brand or things with their help. Using question stickers, you can show your followers that you are interested in interacting with them and be available to reply to their questions. Also, you can know your audience’s opinion and get feedback about your brand. With the help of question stickers, instead of replying to their question, you can also ask them a question, and they will answer.
Countdown stickers are good when you plan a special event, a new product launch, or a countdown to a sale open. The audience will subscribe to that countdown to get a reminder while the time is up. Countdown stickers can also help to make things more interesting and captivate people’s attention about what’s happening next. These stickers help to start a countdown for an event or special moment. You can personalize the time, date, and color to look better. For instance, you will begin a countdown for your partner’s birthday.
Use different stickers for your post, and always be creative. It not only gives you brand reach and engagement for your profile. But it is also helpful to know insights about your profile and get feedback from your followers. You can easily make audience interaction with the help of stickers. So it is a great way to increase audience interaction and attention. Also, you can produce engaging content for your followers. As of now, you know how to add stickers for your Instagram posts. Use different types of stickers to get better interactions from your audiences. This article will show you some of the stickers available on Instagram.